Hogwash Express
Services Rendered: Naming + Visual Identity + Collateral + Advertising + Interactive at R Squared Design & Advertising
The identity and branding design for a new carwash located in Tempe, Arizona. The branding was designed to reflect the whimsical and fun nature that the car wash's founder hoped to convey to it's largest target market; college students at nearby Arizona State University. Art Direction and Design: Stuart Laybourne - Illustrators: Chip Sheean & Stuart Laybourne
